Plant Powered Foods
A guide to making smart food choices
Adding more plant-based foods to your dining? The Plant Powered shopping guide includes nutrition standards to highlight foods that are made from only from plants, such as:
- Nutrient-dense whole foods
- Foods without animal ingredients
- Foods with a plant-based protein ingredient
The Plant Powered shopping guide on shelf tags in stores is light green, and may help time-crunched shoppers locate items that meet lifestyle goals. Please see the standards below for the full criteria.
The Know Your Colors Program (https://cms-uat-pch.unataops.com/know-your-colors/) is intended for general nutrition information and not as a treatment for any issue or condition.
Look for the color indicators ‣
Each nutrition attribute has a unique color – “Heart Smart” is red, “Organic” is dark green. Look for the color bars on the shelf tag, or explore the color icons when you shop online. Scanning for colors at the shelf makes it quick and easy to find Low Sodium foods (yellow), Carb Smart foods (orange) or Gluten Free items (Blue). Shopping with your kids? Make it a game and energize your whole family to eat well! That is smart food shopping, simplified.
Carry your colors with you! Download our guide to making smart food choices.
1. On shelf tags in store
Color bars can be found here on the shelf tags
2. Online
Online icons can be found on the shopping page
We strive to highlight Plant Powered items on shelf tags and on website shopping resources, but due to data and product changes, all items that meet the standard may not be tagged. Please be sure the bar code/UPC number on the item matches the shelf tag item/UPC number.
The Plant Powered color guide on shelf tags in stores is light green, and may help time-crunched shoppers locate items that meet lifestyle goals. Please see the standards below for the full criteria. The Know Your Colors Program (https://cms-uat-pch.unataops.com/know-your-colors/) is intended for general nutrition information and not as a treatment for any issue or condition.
Please consult your healthcare provider and/or registered dietitian-nutritionist for information directly relating to individual health needs. Read the entire food label to get complete information on any product. It is anticipated that the Know Your Colors standards may be updated or changed as national guidelines, including the Dietary Guidelines for Americans, are revised to include new evidence and science. (https://www.fda.gov/food/food-labeling-nutrition/fda-nutrition-innovation-strategy) Please contact our Consumer Services Department with any questions. https://cms-uat-pch.unataops.com/about-us/customer-service/contact-us/
V1 1/2020